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  • Global Champion! UNISOC Tops the MOT20 Challenge List

    On January 19, 2021, on the internationally authoritative MOT20 Challenge list (Multiple Object Tracking Challenge,MOT), the mota index of the UNISOC multimedia algorithm exceeds 70 points and wins the global championship. It is also the only company with more than 70 points on the MOT20 Challenge list, which shows that UNISOC takes the leading position in the field of multi-object tracking.
  • How to Achieve High-speed QR Code Printing by CYCJET Laser Marking Machine

    With the rapid and continuous development of online marking, the traditional marking like character, digits, barcode can not satisfy some special requirement by different customer. The normal marking only present the directly information when we look at the printing, such as date, serial no, name etc. Along with QR Code technology development and improving, it can carry more valuable information t
  • The Different Technologies of CYCJET Handheld Inkjet Printer

    CYCJET has been in handheld inkjet printer developing and manufacturing from more than 15 years in Shanghai, China. The hand jet printers have been upgraded to the third age, to meet more and more printing application domestic and overseas. Firstly, CYCJET ALT360Pro small hand inkjet printer is the most long-last and the hottest hand model. It can print 1—18mm fonts, including logo, barcode, date
  • CYCJET Automatic Large Character Inkjet Printer in outer packaging industry

    With the increasing demand for inkjet printers, the content, functions, resolution and other requirements for inkjet printers are increasing. Therefore, large character inkjet printers have gradually entered the eyes of users and are gradually accepted by customers.
  • New Launch CYCJET ALT500UV High Resolution Inkjet Printer

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  • Risen Energy’s 250MW EPC project in Vietnam has been put into commercial operation!

    Ninghai China—January 25, 2021--Recently, Risen Energy Co., Ltd. has announced that its 250MW PV power farm project in Vietnam has completed all the tests given by the Vietnam Power Grid Company and the State Commissioning Center, and been officially put into commercial operation.
  • DeepLand Foundation has invested Uranus Exchange in Singapore

    On January 22, DeepLand Foundation had a fruitful communication with CMO Elsa of Uranus and Ms. Li Yuelan, President of China Mega-area, in Singapore office of Uranus Exchange, and successfully signed TS (Term sheet). The first investment will be start in the form of Token Fund, with an intended investment amount of $2.7 million.
  • Can BitDNS challenge Ethereum?

    Recently, I heard that many people are discussing how BitDNS challenge ethereum is becoming more possible. After a detailed analyzing of the problem I understood that this challenge is more than real. Let me explain you how BitDNS can challenge Etherium.
  • AET REMOULD Sapphire Daytona National Collection - Cultures in Watches

    Recently, AET REMOULD launched Sapphire Daytona National Collection. Each country has its own unique culture, and those amazing cultures make the world colorful. Every watch has its unique charm, with various shapes, materials, and functions constitute a desirable watch world.
  • US Congress riots: who is behind the Chinese intruders

    The US Congress riots of U.S. Congress bred an unprecedented absurdity under the global epidemic at the moment. On January 6, 2021, the US Capitol building was violently intruded by supporters of US President Donald Trump. Sixty-five days ago, on election day night, Trump walked up to the podium in the East Room of the White House and declared he had won the election. He even tweeted an hour befor


1 + 1 > 2 Nongfu Spring Cooperated With Quna Festival to Win Youth Market by Innovative Ideas


Nongfu Spring officially listed on the Hong Kong Stock Exchange some time ago, right after that, it made its debut on 9.9 Quna Festival with the new product TOT Carbonated Drinks, which received much attention once again. As a famous marketing IP, Quna Festival has created more contemporary marketing scenarios for increasing number of enterprises and brands since its establishment, and builds a bridge of communication between customers and brands. In this years event, Quna Festival appealed to a large number of consumers with its new products, among which the TOT Carbonated Drinks in the Quna vending machines were sold out soon after the event began.

Nongfu Spring gains insights into the demands of new generations and endeavors to make the brand younger, more interesting and dynamic. In recent years, Nongfu Spring has launched numerous new drinks that are well-received by young people, and won package design awards for several times. Its cooperation with Quna Festival and the introduction of TOT Carbonated Drinks are in accordance with its strategy targeting young generation. Nongfu Spring invited young celebrities with positive images to speak for the product, and worked with Quna design team to create a lively and bright product design. All these efforts demonstrate that the new product is trying hard to win young people’s hearts. Its efforts and achievements in occupying youth market witness the growth of the brand.


As a matter of fact, Nongfu Spring’s efforts to meet the needs of young consumers are not a whim. Take one of its products Tea π as an example, the product positioning of Tea π is being young and fashionable, and the young consumer group stands as its main target object. In order to establish a young and fashionable brand image, Tea π has selected young music idols as spokespersons since 2016, including the super icon group BigBang in 2016, the hip-hop idol Kris Wu in 2017, and the new music idol Lai Guanlin at the moment. Ranked as music icons with unique personalities, these spokespersons are hugely popular among young people. After they became the spokespersons of Tea π, many fans paid more attention to Tea π, which boomed the sales of Tea π to a new high. The distinctive music style and story of each spokesperson enrich the unique brand personality of Tea π.

From the cooperation with 9.9 Quna Festival we can see that Nongfu Spring knows well the the marketing philosophy of "1 + 1 > 2" in cross-border cooperation. As early as 2017, Nongfu Spring worked with Netease Cloud Music to promote a marketing activity named "A Bottle of Mineral Water that Can Cry ". The pure and beautiful songs as well as AR technology of Netease Cloud Music endowed Nongfu Spring with a music soul. In addition, Nongfu Spring has cooperated with variety entertainment programs including the phenomenal program, The Rap of China and a hit program among young people Idol Producer. Through the cross-border cooperation, Nongfu Spring, a brand with a history of more than 20 years, is received and sought after by more young people.

As Nongfu Spring officially went public on the market, it is expected to create more classic cases of transforming new products to hit products, set off a wave of youth and fully meet the needs of young consumers.

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